Novus, the leading bar and restaurant operator, has taken one of the top slots at the UK Digital Experience Awards, designed to recognise excellence and innovation in the use of digital technology to improve the customer experience.
Novus was victorious in the category rewarding outstanding performance in ‘Customer Reviews and Feedback’. The company also won third place overall for ‘Digital Change and Transformation – Software’ at the awards final in London.
The vigorous judging process put finalists to the test in front of an expert panel for an hour-long presentation, followed by questions from the judges. Novus faced tough competition in its categories, from businesses such as Tesco Bank, Three UK and Mamas & Papas.
The ‘Customer Reviews and Feedback’ award identifies organisations that have used customer reviews to generate increased business results. Novus developed a Customer Experience Dashboard to review, respond to and analyse customer feedback from one central place. This allows Novus to easily track online review sites, customer surveys and social media, making it simple for the business to react quickly, adapt and improve its offering to drive continued success.
‘Digital Change and Transformation – Software’ recognises companies that are making huge changes across their customer and internal channels, at the same time as re-training or transforming their capability and skills.
Simon Gaske, Customer Experience Director for Novus, commented, “We are thrilled to have won in one of our most significant fields of innovation at the UK Digital Experience Awards. As a business, we are committed to revolution, with our customers at the heart of every decision we make.
'It is so important to us that we take on board every piece of feedback and make the late night experience as fantastic as possible. To have these efforts recognised by such an important panel and against such formidable competition is a true honour.”
Congratulating the finalists, Neil Skehel, CEO of Awards International, said, “We are truly inspired by the outstanding digital talent showcased once again at the UK Digital Experience Awards. This year we have seen many outstanding initiatives which are breaking the mould and creating a digital customer experience journey that is truly supportive and engaging.
'This amazing event was supported by our partners and judges, and gave us the opportunity to acknowledge forward-thinking companies and celebrate with these incredible finalists.”
