Tennis champion, Andy Murray has invested in three startups - one of which is in the foodservice industry - after he joined the Seedrs advisory board in June.
The foodservice firm is London healthier eating chain Tossed, which has now exceeded its £750k target, as part of their Seedrs round, and is currently in overfunding. Tossed is on a mission to show that healthy eating isn’t boring with a range of fresh made-to-order salads, wraps, smoothies and hot food.
Murray commented, “I’m excited to be investing in these driven entrepreneurs and their businesses on Seedrs. It’s important to me that I back people who I believe have the same dedication, hunger and professional standards as myself and always strive to be their best.”
“The three businesses I’ve chosen to kick off my crowdfunding investment portfolio are all in areas of industry I find interesting. Healthy eating is something I have to be passionate about as a sportsman, so Tossed was immediately one to consider, and the other two businesses are really pushing the boundaries of technology.
'I’m hoping that I can learn something from how they are edging ahead of the competition and take that vision onto the court with me. I’m looking forward to seeing what the future holds for these businesses and continuing to work closely with Seedrs.”
Murray was the first major public figure to team up with an equity crowdfunding platform in this way. The Seedrs strategic partnership adds to Murray’s off court interests, which also include his management company, 77, and luxury Scottish hotel, Cromlix.