Boxpark Wembley welcomes four new openings


Boxpark Wembley has announced new vendors to join the site including new finger doughnut concept, Longboys, independent ice-cream brand, Udderlicious, and Japanese ramen specialist, Yamagoya, and sandwich royalty, Gabagools.

This is the first Longboys site for renowned pastry chefs Heather Kaniuk and Graham Hornigold. The brand offers full-flavoured, premium doughnuts (pictured) with surprising flavour twists. Handmade onsite, the finger doughnut flavours include Apple Crumble, Burnt Orange, Rhubarb & Custard, and Sticky Toffee Pecan Caramel.

Udderlicious is an independent ice-cream brand focussing on producing handmade ice cream. They first launched in 2013 in Islington and are experts at thinking up innovative and unique flavour combinations, catering for vegan and gluten-free visitors.

Udderlicious’ ice cream and sorbets are made using high quality, fresh ingredients, and ice cream purists can choose between classic flavours or challenge their taste buds with strange and complex flavour selections.

Originally founded by Masatoshi Ogata in Fukuoka, Japan, Yamagoya’s first permanent site opened over fifty years ago. Now launching at Boxpark Wembley, the ramen restaurant continues to focus on authentic Japanese dishes, offering a selection of broths, such as the signature Yamagoya Ramen and the fiery Tobanjan ramen.

A number of traditional rice dishes will also be on offer at the new site, such as the Chicken Karaage Curry Rice and the Vegan Kakiage Curry, as well as Yamagoya’s famous raindrop cake.

Gabagools specialise in New York-style subs, starting off as a pop-up stall before winning a 6-month rent-free unit at Boxpark Croydon. Following huge success at the South London site, the brand is now opening its second bricks and mortar site at Boxpark Wembley at the beginning of April.

Gabagools will be serving up fan favourite options such as the Schnitzel (pictured) - fried chicken breast, sriracha mayo, lettuce, pickles and tomatoes, the Cubano - Cuban slow-roast pork neck, smoked ham and swiss cheese, and the vegan Melanzana, a sub stuffed with aubergine, chilli relish and crispy potato.

Boxpark Wembley, which opened in December 2018, has also announced its new leisure concept – Playbox. Offering visitors a place to Eat. Drink. Play, the recreational zone is located on the site’s upper level and features a competitive leisure theme bar and two large units.

Visitors will have the use of a huge selection of entertainment and games, including a Miami-style shuffle board unit, day-glo ping pong, pool and football tables.