Upmarket convenience store concept, Simply Fresh is set to launch 50 new outlets within universities and hospitals.
The 25-strong store brand, which was formed in 2009, has partnered with the education of Compass, Chartwells, for the roll out.
In 2014, Costcutter took a 20% stake in Simply Fresh, which was founded by Sukhjit and Kash Khera.
The Simply Fresh concept focuses on local and best of British products anchored by an organic healthy range of food. The stores also include a core range of branded grocery lines.