Italian restaurant group, Vapiano has appointed Roberto Moretti as CEO of Vapiano UK.
Moretti joins Vapiano with extensive experience in the hospitality sector, starting in his home city of Cape Town, South Africa, followed by 10 years at Zizzi in the UK, where he left as Operations Director to join restaurant group Bill’s as MD. Moretti was most recently Contract MD at Coco Di Mama.
He begins his new role at Vapiano from 23 October, taking the reins from outgoing MD Phil Sermon, who has been in the role since January 2012. Vapiano thanks Sermon for his outstanding work developing the brand in the UK over the last six years and wishes him well in his new business venture.
The announcement comes as Vapiano opens its new One Tower Bridge restaurant on 26th October, followed by further confirmed London sites at Tottenham Court Road (Centre Point) in late 2018 and Canary Wharf in early 2019.
Moretti commented, “I am excited to join the team at Vapiano UK next week. The group is renowned for serving truly fresh food, all made daily on site; from a varied selection of handmade pasta shapes, through to fresh pizza dough, dressings, sauces and dolci. The restaurants are in located in prominent spots around the UK and offer a relaxed dining environment where food is made to order right in front of you, by your own personal chef.
'Vapiano’s first restaurant on Great Portland Street celebrates its 10th anniversary this year and is still serving upwards of 10,000 guests a week, which is an incredible achievement in what is a really competitive and challenging environment. It’s an exciting time for Vapiano right now and I am really looking forward to building on the group's achievements to date and to further develop and enhance the brand.”
