Debenhams is to partner with food brands to enhance customer experience. The brands include: Insomnia Coffee, Chi Kitchen, Patisserie Valerie and Joe & the Juice and will open by the end of the year.
Mark Jordan, UK Director of Space Planning, commented, “The addition of new concessions comes as we extend our successful space optimisation trials and continue to look at new and exciting ways of enhancing the experience for our customers.
'Broadening our food offer will see a number of fantastic new brands join our portfolio and offer our customers a variety of options for casual dining. For some food brands it will be their first outlet in a town where they do not already have a presence and we are confident that this will be a key footfall driver.”