Nespresso is planning to open four Nespresso boutiques across the UK by December, with four more in the pipeline for key cities across the UK and Ireland for 2017.
The new boutiques will open in Bristol (The Mall, Cribbs Causeway), Leeds (Victoria Gate), Sheffield (Meadowhall) and London (Westfield Stratford City) between September and December.
The retail expansion is part of the brand’s vision to provide increased access to its premium portioned coffee in the UK, with the ambition of opening a boutique within one hour’s drive of every British customer
The boutique expansion follows the launch of Café Nespresso at Cheapside in London in June. The first of its kind in the UK, this pilot café combines the Nespresso Grand Cru range with especially created food provided by Nespresso partner DO&CO.
Café Nespresso also features the UK’s first Nespresso Cube. This innovation, which has been successfully launched in seven other countries, is an automated self-service boutique, where customers buy the range of 24 Nespresso Grands Crus and Limited Edition coffees. A machine prepares personalised multi-product orders in minutes, thanks to a robotised order-picking system.