Nisa launches new range of own label cake snacks


Nisa has launched a tasty new range of cake snacks and bites as part of its Heritage own label range.

The cakes, now available for members to order, are the latest addition to Nisa’s award-winning Heritage own label range which comprises over 800 SKUs, offering a range of products to suit every taste and budget.

The new range consists of six new lines including handy 5-packs of chocolate oaties, caramel shortcakes, flapjack slices and chocolate brownies, in addition to cartons containing 15 delicious mini flapjack bites and double chocolate brownie bites, which are perfect for sharing.

The new cakes, supported by instore point of sale materials, aim to help retailers to drive additional impulse sales and make the most of the big night in occasion, as well as shoppers looking for picnic treats with the warmer weather moving in.

Kim Brown, Head of Fresh, Frozen and DTS at Nisa, commented, “We are delighted to launch these fantastic new additions to our Heritage range and hope they will deliver an uplift in sales and basket spend for our members by catering for consumers shopping on impulse or looking for a tasty snacking or sharing treat, whilst delivering a healthy profit margin for our members.

“We continuously look for ways to develop our own label offer further and support our retailers in delivering quality and value to their customers.”