30 Euston Square welcomes new GM


30 Euston Square has appointed Allan Heard as the new General Manager, bringing in a wealth of experience having previously worked at Chatsworth House and Ampersand Catering for Historic Royal Palaces.

His role at 30 Euston Square will oversee all aspects involved in running the award winning central London venue and their beautiful private meeting and event spaces. 30 Euston Square is a venue run and managed by Searcys, one of the UK’s most prestigious catering companies.

With a lifelong passion for excellence, detail and service, Heard brings knowledge and expertise to the role in keeping with 30 Euston Square’s commitment to quality, innovation, catering excellence and sustainability. He thrives in fine dining and historic locales, having been responsible for some of England’s most prestigious venues including the Tower of London, Hampton Court Palace and Kensington Palace.

Building on his ability to manage venues that blend history with contemporary experiences, Heard commented, 'This is an exciting time for 30 Euston Square. We have some brilliant upgrades arriving at the venue in the next few months and we are already looking ahead and planning for next year, seeking out new business opportunities and even more ways to satisfy our customers.

“I am honoured to support such a dedicated team, who continually go above and beyond to make 30 Euston Square a success.

“I’m proud to lend my experience to an already impeccable team, to take our service to new heights and become part of the legacy of this historic venue.”

Heard’s appointment comes after 30 Euston Square’s most successful year to date, growing their direct business and focusing on exemplary client support and customer service. As the venue looks ahead, Heard will play a key role in creating memorable events and client experiences in an award winning venue.

Matt Thomas, Managing Director at Searcys, commented, “In Allan Heard we have appointed an individual who will further the growth of 30 Euston Square, delivering excellence to its guests and to our partner, the Royal College of General Practitioners. His experience with historical venues makes him a perfect fit for this iconic venue.“