Deltic Group acquires Hereford nightclub


Hereford's largest nightclub, Play has been sold to The Deltic Group, for an undisclosed sum from nightlight entrepreneur Billy Reynolds at B&R Leisure.

The 1,000-capacity venue has operated as Play for 14 years, and new owner Deltic plans to continue trading the club in its current format.

Deltic’s chief financial officer, Russell Margerrison said, “Tactical acquisitions have always been a key part of our strategy, and Play fits well with our existing portfolio.

“Hereford is a thriving county town and we’re looking forward to working with the team to further develop the business.”

Dan Guerche, general manager at Play, said he is excited by the prospect of working with the largest nightclub operator in the country.

'The new concepts and entertainment buying power will be something Hereford has not seen in some time,' he added.

Billy Reynolds worked at Luminar Leisure, a predecessor to The Luminar Group, in the late 1990s before setting up his own ventures B&R Leisure, which operated Play, and pub business Herefordshire Pubs.