Costa has just launched a new vegan fruit crumble, making it the first chain in the UK to launch a vegan product registered with The Vegan Society’s vegan trademark.
The new dairy-, gluten-, and wheat-free fruit crumble consists of a cinnamon spiced biscuit base with a fruity plum, cranberry and sultana filling, finished with a crumble topping.
Launching in Costa stores nationwide this week with a retail price of £1.70, the crumble has been made in the UK by bakery Bells of Lazonby. The innovation will help the company to meet increasing demand among UK consumers for free-from choices, with the number of vegans in the country growing beyond the 300,000 mark.
The new bar will be featured alongside the firm's Celiac Society-approved menu options including the Chicken with Coconut & Lime Dressing Wrap, and the gluten-free Chocolate Brownie.