Pollen + Grace, the healthy food-to-go experts has secured a listing on Ocado Group for its hot and cold boxes, available to buy online now.
The move into the world’s largest dedicated online grocery retailer continues the brands’ mission to make great tasting, 100% natural food-on-the-go more easily accessible nationwide. Also, Ocado is offering customers a celebratory 20% off all Pollen + Grace products for the first week of launch.
Cold boxes launching online include a Beetroot Quinoa + Tahini Abundance Box, Black Rice + Turmeric Immunity Box, and Kelp Noodle + Miso Vitality Box. All come packaged in a 350-380g plastic box with a RRP of £6.50. Hot options include a Fragrant Turmeric + Butternut Daal Pot and Warming Kimchi + Miso Noodle Pot, presented in a 350g plastic pot with a RRP of £3.99. All packaging is air tight to seal in freshness.
All products have a shelf life of five days + production. Pollen + Grace prides itself on using natural preservatives such as natural essences and superfoods to prolong shelf life. Like existing lines, all products are free from gluten, wheat, dairy and refined sugars.
Stephanie Johnson, Co-Founder Pollen + Grace said, ‘The move into Ocado offers exciting new opportunities for us in 2018, working with a platform driven by different shopping habits with ever more advanced technology for consumers. We want to grow with our customers and working with Ocado will enable us to do this being well positioned to take advantage of long term consumer trends beneficial to our customers.’’
‘‘Ocado place great pride in providing the best shopping experience in terms of service, range and price, all areas of great importance to our brand. Our products will now be available at the click of a button, continuing our journey to make healthy ‘free from’ options to enhance busy people’s lives around the country.
'People are far more knowledgeable about food and aware of what they are putting into their bodies, no longer willing to compromise on ingredients and taste for the sake of convenience. We are helping to bridge that gap with simple, home cooked meals with all natural ingredients readily available to consumers.’’
Since launching in 2015, Pollen + Grace are already stocked in 50 retailers across London, including Whole Foods Market and Planet Organic. The brand is expected to turnover £1.5m revenue by the end of the year, with the launch into Ocado the next step in achieving this.