BRITA Professional appoints new Sales Director

Water filtration specialist, BRITA Professional, has appointed Steve Buckmaster as its new Sales Director.

Buckmaster has been an essential part of the BRITA team since 2002, leading on the development of sector plans while coordinating with the Catering Equipment Distributors Association (CEDA). His hard work and passion for the company has led to a 25% increase in sales in the catering sector in the last five years, a work ethic he plans to take forward to his new role.

Prior to joining BRITA, he worked in a wide range of roles in the foodservice sector including roles at Aramark and Häagen-Dazs. Throughout his career, Buckmaster has gained valuable and in-depth knowledge in all business sectors that BRITA caters for – including coffee, vending and catering. This has provided him with a unique understanding of the operational and commercial needs of not only equipment manufacturers and distributors but also end users.

Speaking about his new role, Buckmaster said, “I am thrilled to be the new Sales Director for BRITA Professional – a role that I know will be exciting and challenging. It is an enormously exciting time for the company and I am looking forward to building on BRITA’s success in the foodservice industry.”

Sarah Taylor, Managing Director of BRITA UK, added, “Steve has been an integral member of the team for many years. The impact he has had within BRITA has seen increases in sales and helped firmly position us as leaders within the market. That’s why we are confident he will excel as our new Sales Director and we can’t wait to see him driving our business strategy forward.”