Orchid pub and restaurant group has launched a new sub-brand called ‘All Inns’ which is focused on the family market. Orchid has said it will roll out the concept across all of its Free House Dining division over the next 18 months.
Four sites are already set for the investment and will therefore transfer across to the new format. These are the Hare and Hounds in Minworth; Church Tavern in Perry Barr; Lock Keeper in Radcliffe ;and Priory in Wellingborough. A further eight more are already in the pipeline.
‘All Inns’ will set out distinctive areas for adult dining, outside play and dining, private function areas and children’s play facilities, along with a traditional pub setting for drinks and snacks with friends. In the children's area there will be: 'Ed-Chefs' self-service ice cream stations; lower toilets; booster seats in varying sizes; and a games zone featuring board games and computer consoles.
Orchid said the 'flexible spaces and zoning' of the pubs would allow families to enjoy a meal together, while groups in the bar could relax in a traditional pub environment and watch live sport, or participate in a quiz.